---
title: Alternative Text
description: Learn about Alternative Text ('alt text'), its importance for digital accessibility, and how it benefits screen reader users and SEO.
---

[Skip to content](https://conhecimento.pertodigital.com.br/en/central/alternative-text-what-is#main-content)

- [English](https://conhecimento.pertodigital.com.br/en/central/alternative-text-what-is)
- [Español](https://conhecimento.pertodigital.com.br/es/central/texto-alternativo-que-es)
- [Português - Brasil](https://conhecimento.pertodigital.com.br/central/texto-alternativo-o-que-e)

English

Show submenu for translations

![Logo-4.svg\]](https://conhecimento.pertodigital.com.br/hubfs/Logo-4.svg)

Open main navigation

Close main navigation

- - [English](https://conhecimento.pertodigital.com.br/en/central/alternative-text-what-is)
    - [Español](https://conhecimento.pertodigital.com.br/es/central/texto-alternativo-que-es)
    - [Português - Brasil](https://conhecimento.pertodigital.com.br/central/texto-alternativo-o-que-e)

  English
  
  Show submenu for translations
- Link to pertodigital.com.br

 Link to pertodigital.com.br

 How can we help?

- There are no suggestions because the search field is empty.

1. [Knowledge Base](https://conhecimento.pertodigital.com.br/en/central?hsLang=en)
2. [Glossary](https://conhecimento.pertodigital.com.br/en/central/glossary?hsLang=en)

# Alternative Text

## Alternative text ("alt text") is an accessibility feature within image editors that makes image descriptions readable to screen readers.

It is essential for blind or low-vision users and also helps with search engine optimization (SEO).

- [Introduction](https://conhecimento.pertodigital.com.br/en/central/introduction?hsLang=en#main-content)

    - [About Perto Digital](https://conhecimento.pertodigital.com.br/en/central/introduction?hsLang=en#about-perto-digital)
    - [Importance of Accessibility](https://conhecimento.pertodigital.com.br/en/central/introduction?hsLang=en#importance-of-accessibility)
    - [Getting Started Guide](https://conhecimento.pertodigital.com.br/en/central/introduction?hsLang=en#getting-started-guide)
- [FAQ - Frequently Asked Questions](https://conhecimento.pertodigital.com.br/en/central/faq-frequently-asked-questions?hsLang=en#main-content)

    - [Technical Requirements](https://conhecimento.pertodigital.com.br/en/central/faq-frequently-asked-questions?hsLang=en#technical-requirements)
    - [Plans and Pricing](https://conhecimento.pertodigital.com.br/en/central/faq-frequently-asked-questions?hsLang=en#plans-and-pricing)
    - [Customer Support](https://conhecimento.pertodigital.com.br/en/central/faq-frequently-asked-questions?hsLang=en#customer-support)
    - [Implementation](https://conhecimento.pertodigital.com.br/en/central/faq-frequently-asked-questions?hsLang=en#implementation)
- [Glossary](https://conhecimento.pertodigital.com.br/en/central/glossary?hsLang=en)
- [Overview](https://conhecimento.pertodigital.com.br/en/central/overview?hsLang=en#main-content)

    - [Plugin - Features](https://conhecimento.pertodigital.com.br/en/central/overview?hsLang=en#plugin-features)
    - [Plugin - Accessibility Profiles](https://conhecimento.pertodigital.com.br/en/central/overview?hsLang=en#plugin-accessibility-profiles)
    - [Comunication Tools](https://conhecimento.pertodigital.com.br/en/central/overview?hsLang=en#comunication-tools)
    - [Libras - Features](https://conhecimento.pertodigital.com.br/en/central/overview?hsLang=en#libras-features)
    - [Analysis](https://conhecimento.pertodigital.com.br/en/central/overview?hsLang=en#analysis)
- [Support](https://conhecimento.pertodigital.com.br/en/central/support?hsLang=en)

[![Chill listening crop-3](https://conhecimento.pertodigital.com.br/hubfs/Logo-3.svg "Chill listening crop-3")](http://www.pertodigital.com.br)

Knowledge Base

<https://www.instagram.com/pertodigital/> <https://www.linkedin.com/company/perto-digital/>

Copyright © 2026, Perto Digital